Brand Sales Specialist

IBM

IBM

Sales & Business Development

Markham, ON, Canada

Posted on Apr 17, 2026
Introduction

Your mission as a Automation Brand Sales Specialist will be to drive end to end sales execution across the entire Automation portfolio with a focus on winning the platform. You serve as the customer's strategic advisor to translate the customer's requirements into the right Technology architecture, in context of use cases and critical technology decision points, driving revenue growth.

Your role and responsibilities

As a Brand Sales Specialist you'll work closely with clients to develop relationships, understand their needs, earn their trust and show them how IBM’s leading solutions will solve their problems whilst delivering value to their business. Your primary responsibilities will include Client Management and Value Definition: Effectively manage client relationships, define IBM's value proposition, and engage key decision-makers. Sales Process Management and Collaboration: Oversee the entire sales process, with a focus on expanding new business opportunities, and collaborate closely with various IBM teams.

Required education
Bachelor's Degree
Required technical and professional expertise

• Automation Platform Solutions Knowledge: Experience with a range of Automation Platform solutions, including Cloud Pak for Applications, DevOps, and WebSphere Application Server, with the ability to identify and create new sales opportunities.

• Technical Product Knowledge: Exposure to products such as Cloud Pak for Integration, DataPower, and WebSphere Service Registry/Repository, with an understanding of how they can be leveraged to meet client needs.

• Sales Cycle Management: Experience with progressing opportunities through the sales cycle, building relationships with clients, and driving sales efforts to ensure timely closure of deals.

• Industry Trend Awareness: Familiarity with industry trends and competitor activity, with the ability to stay up-to-date and maintain a competitive edge in the market.

• Solution Delivery Collaboration: Experience working with internal teams to deliver Automation Platform solutions that meet client needs, with an understanding of how to leverage knowledge of products to drive solution delivery.

Preferred technical and professional experience
  • Sales Success: Demonstrated success in technology sales, particularly in acquiring new clients.
  • Business Acumen and Communication Skills: Possess strong business acumen and effective communication skills.
  • Engaging, Compelling, and Influential Communication: Ability to communicate in an engaging, compelling, and influential manner.

ABOUT BUSINESS UNIT

IBM has a global presence, operating in more than 175 countries with a broad-based geographic distribution of revenue. The company’s Global Markets organization is a strategic sales business unit that manages IBM’s global footprint, working closely with dedicated country-based operating units to serve clients locally. These country teams have client relationship managers who lead integrated teams of consultants, solution specialists and delivery professionals to enable clients’ growth and innovation. By complementing local expertise with global experience and digital capabilities, IBM builds deep and broad-based client relationships. This local management focus fosters speed in supporting clients, addressing new markets and making investments in emerging opportunities. Additionally, the Global Markets organization serves clients with expertise in their industry as well as through the products and services that IBM and partners supply. IBM is also expanding its reach to new and existing clients through digital marketplaces.

YOUR LIFE @ IBM

In a world where technology never stands still, we understand that, dedication to our clients success, innovation that matters, and trust and personal responsibility in all our relationships, lives in what we do as IBMers as we strive to be the catalyst that makes the world work better.

Being an IBMer means you’ll be able to learn and develop yourself and your career, you’ll be encouraged to be courageous and experiment everyday, all whilst having continuous trust and support in an environment where everyone can thrive whatever their personal or professional background.

Our IBMers are growth minded, always staying curious, open to feedback and learning new information and skills to constantly transform themselves and our company. They are trusted to provide on-going feedback to help other IBMers grow, as well as collaborate with colleagues keeping in mind a team focused approach to include different perspectives to drive exceptional outcomes for our customers. The courage our IBMers have to make critical decisions everyday is essential to IBM becoming the catalyst for progress, always embracing challenges with resources they have to hand, a can-do attitude and always striving for an outcome focused approach within everything that they do.

Are you ready to be an IBMer?

ABOUT IBM

IBM’s greatest invention is the IBMer. We believe that through the application of intelligence, reason and science, we can improve business, society and the human condition, bringing the power of an open hybrid cloud and AI strategy to life for our clients and partners around the world.

Restlessly reinventing since 1911, we are not only one of the largest corporate organizations in the world, we’re also one of the biggest technology and consulting employers, with many of the Fortune 500 companies relying on the IBM Cloud to run their business.

At IBM, we pride ourselves on being an early adopter of artificial intelligence, quantum computing and blockchain. Now it’s time for you to join us on our journey to being a responsible technology innovator and a force for good in the world.

IBM is proud to be an equal-opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, gender, gender identity or expression, sexual orientation, national origin, genetics, pregnancy, disability, neurodivergence, age, or other characteristics protected by the applicable law. IBM is also committed to compliance with all fair employment practices regarding citizenship and immigration status.

OTHER RELEVANT JOB DETAILS

Must have the ability to work in Canada without sponsorship. For additional information about location requirements, please discuss with the recruiter following submission of your application.