As the Senior Manager, Salesforce Development within Wealth Management Canada (WMC), you will have a critical leadership role in the implementation and management of Salesforce Financial Services Cloud (FSC) as the CRM platform for Direct Investing and our Ultra High Net Worth group, providing technical leadership into the overall solution design that accounts for how key capabilities, integration points and processes are implemented to transform RBC's ability to engage with clients and derive key data driven analytics.

What will you do?

• Allocating and ensuring resource arrangements during the application development life cycle for the different initiatives within the WMC CRM team.
• Overseeing the development and implementation of multiple complex systems that impact WMC, Direct Investing and our Ultra High Net Worth businesses.
• Lead scrum team(s) in gathering assessing functional requirements and mapping technical requirements/user stories to develop and enhance functionality on the Salesforce platform.
• Lead our development team through estimation and sizing of upcoming initiatives across Salesforce, Data Integration (Kafka), and Data Migration.
• Assess and analyze business strategy, business requirements, current state environment and technology choices to evaluate solution alternatives that meet business sponsor needs in simplest possible way taking full advantage of CRM product features, factoring impact across LoBs using CRM and FSC Org structure.
• Maintaining relationships with business partners, clients and vendors to ensure the highest implementation quality of our systems.
• Stay current on Salesforce’s development platform and implement Salesforce development best practices, following the RBC internal standards and guidelines.

What do you need to succeed?

Must-have

• Minimum 7 years of experience in a Management or Development Lead role with proven experience with Agile methodology delivering large-scale complex projects/programs in Salesforce.
• Deep understanding of the Salesforce platform and its architecture and product suite including Sales & Service Cloud and/or Financial Services Cloud
• Requirements management and communication – requirements walkthroughs; scope and change management; traceability; configuration management, backlog management & prioritization.
• Experience implementing CRM solutions in the financial sector, coupled with experience in integrating applications using tools like REST API's.
• Requirements elicitation techniques such as Data Analysis, Document Analysis, Interviews, Facilitated Workshops, Observation, Prototyping, Focus Groups, Surveys.
• Salesforce Certifications: Salesforce Application Architect

Nice-to-have

• Experience implementing CRM solutions in the financial sector
• Wealth Management industry experience related to business processes and workflows
• Salesforce Certifications: Salesforce Platform App Builder, Sales Cloud, Service Cloud
• Experience with Data Cloud

What’s in it for you?

We thrive on the challenge to be our best, progressive thinking to keep growing, and working together to deliver trusted advice to help our clients thrive and communities prosper. We care about each other, reaching our potential, making a difference to our communities, and achieving success that is mutual.

• A comprehensive Total Rewards Program including bonuses and flexible benefits, competitive compensation, commissions, and stock where applicable
• Leaders who support your development through coaching and managing opportunities
• Ability to make a difference and lasting impact
• Work in a dynamic, collaborative, progressive, and high-performing team
• Flexible work/life balance options

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Job Skills

Application Development, Application Integrations, Application Maintenance, Applications Architecture, Commercial Acumen, Enterprise Application Delivery, Information Technology Management, Programming Languages, Software Development Life Cycle (SDLC), System Applications

Additional Job Details

RBC CENTRE, 155 WELLINGTON ST W:TORONTOTORONTOCanada37.5Full timeTECHNOLOGY AND OPERATIONSRegularSalaried2025-05-052025-06-09

Note: Applications will be accepted until 11:59 PM on the day prior to the application deadline date above

Inclusion and Equal Opportunity Employment

At RBC, we believe an inclusive workplace that has diverse perspectives is core to our continued growth as one of the largest and most successful banks in the world. Maintaining a workplace where our employees feel supported to perform at their best, effectively collaborate, drive innovation, and grow professionally helps to bring our Purpose to life and create value for our clients and communities. RBC strives to deliver this through policies and programs intended to foster a workplace based on respect, belonging and opportunity for all.